A direct link to a mobile app download.Pre-written summary and thumbnail of the page.Brands that partner with Twitter can have content show up automatically on posts that link to their websites. Twitter has a similar system in place specifically for brands called Twitter cards. ‘Although the companys ideas are embedded in a wide range of consumer products, from video games to mobile phones, it has never had any dealings with the public.’ ‘This feeling is embedded in the time, it makes up what we are now.’ ‘His ideas are embedded in Islamic tradition - he does not concoct them to express his ego. Videos can be played from the embedded link without the users having to leave the newsfeed. The title of a video, link, or other form of media conveys the purpose and immediately offers something of value to users and is more likely to be perceived as informational, rather than intended to benefit the company in some way.įacebook automatically converts most external links included in posts to an embedded format. Offers something of value: Users don't have to read through a post and decipher the purpose with embedded content.Stands out: With a sea of content to sift through, embedded content helps a post stand out to users in their news feed.Utilizing embedded content to integrate other media into posts is effective for two primary reasons: Why embedding content increases engagementĮmbedded content includes but is not limited to blog posts, articles, images, video. A study by Social Media Examiner showed that images increase interaction rates to 87% on Facebook posts and 35% on Twitter. Embedded content appears as part of a post and supplies a visual element that encourages increased click through and engagement.Įmbedding external content is an effective way to increase engagement with social media posts. What is embedding and when to do it on Facebook and Twitterĭefinition: Embedding refers to the integration of links, images, videos, gifs and other content into social media posts or other web media. What is embedding and when to do it on Facebook and Twitter.These example sentences are selected automatically from various online news sources to reflect current usage of the word 'embed.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. 2021 Bourla also made sure to embed himself with teams so decisions could be made faster. Michael Hiltzik, Los Angeles Times, 17 Nov. 2021 Among other steps, the agency will embed a new squad of FBI agents in the Justice Department’s criminal fraud section. 2021 The use of APIs to embed protection directly into the path to purchase or booking path is key to creating a frictionless experience for customers.ĭave Brune, Forbes, 6 Dec. 2021 According to Goldman Sachs, 169 US industries embed semiconductors in their products. 2021 Businesses must embed engagement and retention in their recruitment efforts, onboarding strategy and company culture.ĭomini Clark, Forbes, 29 Dec. 2021 Rising prices will fuel higher wage demands that will further embed a wage-price spiral. 2022 But officials worried that Al Qaeda or the Islamic State would embed sleeper agents in the flights.Įliza Griswold, The New Yorker, 20 Dec. Recent Examples on the Web Merriweather also launched the popular Black Minds Matter podcast, and created a line of merchandise to elevate and embed the Black Minds Matter mission.
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